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Eurolines Baltic lõpetab Eurolines'i kaubamärgi kasutamise
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Teisipäev, 25.05.2010 17:35
AS Lux Express (endise nimega Mootorreisi AS) lõpetab kaubamärgi Eurolines kasutamise, kirjutab logistikauudised.net. Kaubamärki Eurolines kasutavad praegu ka mitmed teised Euroopa bussifirmad.
Kasutusele jääb enamuses kaubamärk Lux Express, mis on juba olnud mitu aastat kasutusel ning on peamiselt lisateenuseid kasutavale ärireisijale suunatud. Uueks kaubamärgiks on Simple Express, mis on suunatud odavale hinnale, sest hinnad on seoses rohkete lisaväärtustega Lux Expressi tõttu suurenenud. Simple Expressil on juba praegu liinid Lätis, Leedus ja Poolas, kuid 1. juunist alustab ka liin Tallinna ja Riia vahel osaliselt endiste Eurolines Balticu või Lux Express väljumiste asemel.
Võrreldes 2009 aasta esimese nelja kuuga on Tallinna ja Riia vahelisel liinil Lux Expressi reisijate arv kasvanud 26%.
MootorReisi Grupi omanik Hugo Osula jagas ka logistikauudised.net-ile kommentaare.